{"id":20411,"date":"2022-10-24T12:37:08","date_gmt":"2022-10-24T12:37:08","guid":{"rendered":"https:\/\/www.aquatorionizer.com\/?page_id=20411"},"modified":"2022-11-28T13:58:59","modified_gmt":"2022-11-28T13:58:59","slug":"user-research","status":"publish","type":"page","link":"https:\/\/www.aquatorionizer.com\/pl\/user-research\/","title":{"rendered":"Badania u\u017cytkownik\u00f3w"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid mkdf-section mkdf-content-aligment-left\" style=\"\"><div class=\"clearfix mkdf-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div data-mkdf-parallax-speed=\"1\" class=\"vc_row wpb_row vc_inner vc_row-fluid mkdf-section mkdf-content-aligment-left\" style=\"\"><div class=\"mkdf-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<ul>\n<li style=\"text-align: left;\"><span style=\"font-family: 'arial black', 'avant garde';\"><a href=\"https:\/\/www.aquatorionizer.com\/pl\/skaidres\/\"><strong>Strona g\u0142\u00f3wna<\/strong><\/a><\/span><\/li>\n<\/ul>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"mkdf-accordion-holder clearfix mkdf-toggle mkdf-initial\">\n\t<h5 class=\"clearfix mkdf-title-holder\">\n<span class=\"mkdf-accordion-mark mkdf-left-mark\">\n\t\t<span class=\"mkdf-accordion-mark-icon\">\n\t\t\t<span class=\"icon_plus\"><\/span>\n\t\t\t<span class=\"icon_minus-06\"><\/span>\n\t\t<\/span>\n<\/span>\n<span class=\"mkdf-tab-title\">\n\t\t<span class=\"mkdf-tab-title-inner\">\n\t\t\t\t\t\tU\u017cytkownicy\t\t<\/span>\n<\/span>\n<\/h5>\n<div class=\"mkdf-accordion-content\">\n\t<div class=\"mkdf-accordion-content-inner\">\n\t\t\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/user-research\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1b3v2qFA9GsaDC204z8k9U5lmLsGLHq4W\/preview\" data-type=\"1\" data-level=\"2\">Badania konsumenckie<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/examples\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1bhaG8Ovdndo2Cj_Uqr4g0FLsSv5K58XS\/preview\" data-type=\"1\" data-level=\"2\">Przyk\u0142ady<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/template\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1sZthoX-TMK9LCcY0ms9j9M00GxDcQu9V\/preview\" data-type=\"1\" data-level=\"2\">Szablon<\/a><\/span><\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"mkdf-accordion-holder clearfix mkdf-toggle mkdf-initial\">\n\t<h5 class=\"clearfix mkdf-title-holder\">\n<span class=\"mkdf-accordion-mark mkdf-left-mark\">\n\t\t<span class=\"mkdf-accordion-mark-icon\">\n\t\t\t<span class=\"icon_plus\"><\/span>\n\t\t\t<span class=\"icon_minus-06\"><\/span>\n\t\t<\/span>\n<\/span>\n<span class=\"mkdf-tab-title\">\n\t\t<span class=\"mkdf-tab-title-inner\">\n\t\t\t\t\t\tJ\u0119zyki\t\t<\/span>\n<\/span>\n<\/h5>\n<div class=\"mkdf-accordion-content\">\n\t<div class=\"mkdf-accordion-content-inner\">\n\t\t\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/speeches\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1ojU1LKlKUpLek9n37uOXvti1v26NaEaw\/preview\" data-type=\"1\" data-level=\"2\">Przyk\u0142ady<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/btc-guidelines\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1rFma-trNqQiEZWbsuAOhC3g7JgLbinc8\/preview\" data-type=\"1\" data-level=\"2\">Wytyczne BTC<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/direct-sales-structure\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1mZgtx4FoYl-WOCKtewJzrdZrca5bo9Be\/preview\" data-type=\"1\" data-level=\"2\">Struktura j\u0119zyka sprzeda\u017cy bezpo\u015bredniej<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/story-book\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1jco731UXPCay5sOExdHrA3JHv12PTSUP\/preview\" data-type=\"1\" data-level=\"2\">Historie sukcesu<\/a><\/span><\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"mkdf-accordion-holder clearfix mkdf-toggle mkdf-initial\">\n\t<h5 class=\"clearfix mkdf-title-holder\">\n<span class=\"mkdf-accordion-mark mkdf-left-mark\">\n\t\t<span class=\"mkdf-accordion-mark-icon\">\n\t\t\t<span class=\"icon_plus\"><\/span>\n\t\t\t<span class=\"icon_minus-06\"><\/span>\n\t\t<\/span>\n<\/span>\n<span class=\"mkdf-tab-title\">\n\t\t<span class=\"mkdf-tab-title-inner\">\n\t\t\t\t\t\tSlajdy\t\t<\/span>\n<\/span>\n<\/h5>\n<div class=\"mkdf-accordion-content\">\n\t<div class=\"mkdf-accordion-content-inner\">\n\t\t\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/btc-examples\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1bOrBoUW4udVGKciQqVbWhWynmEnd4UGo\/preview\" data-type=\"1\" data-level=\"2\">Przyk\u0142ady BTC<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/btc-deck\/\" data-navtype=\"1\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1uTEd01tr3l_KmgQGzTMVr8NkLfRym70u\/preview\" data-type=\"1\" data-level=\"2\">Pakiet BTC<\/a><\/span><\/div>\n<div><\/div>\n<\/div>\n<div class=\"PsKE7e IKA38e oNsfjf lhZOrc\" aria-current=\"true\">\n<div class=\"I35ICb\"><span style=\"font-family: 'arial black', 'avant garde';\"><a class=\"aJHbb hDrhEe HlqNPb\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.aquatorionizer.com\/pl\/direct-sales-deck\/\" data-navtype=\"1\" aria-selected=\"true\" data-url=\"\/u\/0\/d\/1bn5uXedG-NlfSmozjzhkkzZ8z2faL9K9\/p\/1nnFrBxwdh2BpvPnkQnjoJMh3m7A829vY\/preview\" data-type=\"1\" data-level=\"2\">Pakiet BTB<\/a><\/span><\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-family: 'arial black', 'avant garde';\"><strong><a href=\"https:\/\/www.aquatorionizer.com\/pl\/resources\/\">\u0179r\u00f3d\u0142a<\/a><\/strong><\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: center;\"><span style=\"font-family: 'arial black', 'avant garde'; color: #3c5ecc;\"><strong>Badania konsumenckie<\/strong><\/span><\/h1>\n\n\t\t<\/div>\n\t<\/div>\n<div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1666703490899\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3><span style=\"color: #0000ff;\">.<\/span><\/h3>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff; font-family: 'arial black', 'avant garde';\">Czym s\u0105 badania konsumenckie?<\/span><\/h2>\n<p><span style=\"color: #0000ff;\">.<\/span><\/p>\n<p><span style=\"color: #0000ff;\">.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\" style=\"text-align: center;\"><span style=\"font-family: arial, helvetica, sans-serif;\">Badania u\u017cytkownik\u00f3w to metodyczne badanie docelowych u\u017cytkownik\u00f3w, w tym ich potrzeb i problem\u00f3w, kt\u00f3re rozwi\u0105zuj\u0105, w celu zapewnienia firmom najlepszego mo\u017cliwego wgl\u0105du w celu opracowania najlepszych produkt\u00f3w. Badacze u\u017cytkownik\u00f3w stosuj\u0105 r\u00f3\u017cne metody, aby odkry\u0107 problemy i mo\u017cliwo\u015bci projektowania produkt\u00f3w oraz znale\u017a\u0107 istotne informacje do wykorzystania w procesie sprzeda\u017cy.<\/span><\/p>\n<p class=\"CDt4Ke zfr3Q\" dir=\"ltr\" style=\"text-align: center;\"><span style=\"font-family: arial, helvetica, sans-serif;\">*Tekst zaadaptowany. \u0179r\u00f3d\u0142o: <span class=\"aw5Odc\"><a class=\"XqQF9c\" href=\"https:\/\/www.google.com\/url?q=https%3A%2F%2Fwww.interaction-design.org%2Fliterature%2Ftopics%2Fuser-research&amp;sa=D&amp;sntz=1&amp;usg=AOvVaw2K-WjI2XTZR3KBeo5g8tl9\" target=\"_blank\" rel=\"noopener\">Fundacja Projektowania Interaktywnego<\/a><\/span><\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1666703593947\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3><span style=\"color: #0000ff;\">.<\/span><\/h3>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff; font-family: 'arial black', 'avant garde';\">Personas u\u017cytkownika s\u0105 wynikiem bada\u0144 u\u017cytkownik\u00f3w<\/span><\/h2>\n<p><span style=\"color: #0000ff; font-family: 'arial black', 'avant garde';\">.<\/span><\/p>\n<p><span style=\"color: #0000ff;\">.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: center;\"><span style=\"font-family: arial, helvetica, sans-serif;\">Aby zobrazowa\u0107 wyniki bada\u0144 konsumenckich, cz\u0119sto tworzymy tzw. persony konsumenckie. Persona konsumenta to podsumowanie r\u00f3\u017cnych cech naszych klient\u00f3w, od demografii po zwyczaje zakupowe, motywacje i do\u015bwiadczane problemy. Identyfikuj\u0105c jedn\u0105 lub wi\u0119cej person konsumenckich swojej grupy docelowej, mo\u017cesz znacznie \u0142atwiej dostosowa\u0107 do nich swoje komunikaty. Mo\u017ce to by\u0107 r\u00f3wnie\u017c bardzo przydatne dla nowych cz\u0142onk\u00f3w do\u0142\u0105czaj\u0105cych do Twojego zespo\u0142u - mog\u0105 oni dowiedzie\u0107 si\u0119 wiele o tym, z kim si\u0119 komunikuj\u0105, czytaj\u0105c tylko kilka stron dokumentu!<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid mkdf-section mkdf-content-aligment-left\" style=\"\"><div class=\"clearfix mkdf-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 id=\"h.8yvec5pxml2c_l\" class=\"CDt4Ke zfr3Q OmQG5e\" dir=\"ltr\" style=\"text-align: center;\"><span class=\"CGqCRe\" style=\"color: #3c5ecc; font-family: 'arial black', 'avant garde'; font-size: 16pt;\">Wi\u0119cej<\/span><\/h2>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-family: arial, helvetica, sans-serif;\">Je\u015bli chcesz dowiedzie\u0107 si\u0119 wi\u0119cej o tym, jak tworzy si\u0119 person\u0119 u\u017cytkownika, proponujemy przeczyta\u0107 <span class=\"aw5Odc\"><a class=\"XqQF9c\" href=\"https:\/\/www.google.com\/url?q=https%3A%2F%2Fxd.adobe.com%2Fideas%2Fprocess%2Fuser-research%2Fputting-personas-to-work-in-ux-design%2F&amp;sa=D&amp;sntz=1&amp;usg=AOvVaw0tLLEoJ-zgAqMxL3Je-moA\" target=\"_blank\" rel=\"noopener\">ten artyku\u0142 Adobe (w j\u0119zyku angielskim).<\/a><\/span><\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid mkdf-section mkdf-content-aligment-left\" style=\"\"><div class=\"clearfix mkdf-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div data-original-height=\"32\" class=\"vc_empty_space\"  style=\"height: 32px\" >\n\t<span class=\"vc_empty_space_inner\"><\/span>\n<\/div>\n<div class=\"vc_btn3-container vc_btn3-center\" ><a class=\"vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-rounded vc_btn3-style-modern vc_btn3-color-blue\" href=\"https:\/\/www.aquatorionizer.com\/pl\/examples\/\" title=\"\">Nast\u0119pny: Przyk\u0142ady osobowo\u015bci<\/a><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"Pagrindinis Vartotojai Vartotoj\u0173 tyrimai Pavyzd\u017eiai \u0160ablonas Kalbos Pavyzd\u017eiai BTC gair\u0117s Tiesiogini\u0173 pardavim\u0173 kalbos strukt\u016bra S\u0117km\u0117s istorijos Skaidr\u0117s BTC pavyzd\u017eiai BTC paketas BTB paketas \u0160altiniai Vartotoj\u0173 tyrimai . Kas yra vartotoj\u0173 tyrimai? ....","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"class_list":["post-20411","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>User research &#183; Water ionizer<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aquatorionizer.com\/pl\/user-research\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"User research &#183; 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